We Run GTM on Tools We Built Ourselves
Tuesday, October 13, 2026 · 10:00 AM PDT · 45 min
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About

We replaced most of our GTM stack with software we built ourselves. Now, one app tells our reps who to call, drafts the outreach, and helps book the meeting.

In this live session, Shane, Michelle, and Lazar will take you inside Catalyst, the app our AEs, CSMs, and managers use to run their day. You’ll see how it connects with the systems you already use, watch Lazar build and ship a change live, and leave with a template you can remix for your own organization.

In this webinar you’ll learn...
  • The blockers slowing GTM teams down
  • A real build, live: watch us spin up a command center for an entire GTM org
  • Q&A with Shane, Michelle, and Lazar: bring your workflow, your backlog, your ideas.
Hosts
  • Shane Taleisnik
    Founding Account Executive, Lovable
    Shane Taleisnik is a Founding Enterprise Account Executive at Lovable, where he works with go-to-market leaders to help every member of their teams become builders, empowering the people closest to a problem to solve it themselves. He partners with some of the largest enterprises on their AI transformation strategy, turning go-to-market orgs from Lovable users into Lovable builders through centralized workflows & strategy.
  • Michelle Fitzgerald
    Founding Account Executive, Lovable
    Michelle Fitzgerald is a Founding Enterprise Account Executive at Lovable, where she partners with some of the world's largest organizations to help them adopt AI and transform how teams build software. She specializes in enterprise AI strategy, go-to-market enablement, and helping companies move from AI experimentation to measurable business impact.
  • Lazar Jovanovic
    GTM Engineer
    Lazar Jovanovic is a GTM Engineer at Lovable and a full-time professional vibe coder - building internal tools and customer-facing products purely using AI. He leads the AI Builders Community, a 550+ member network spanning developers and leaders from AWS, Google, and Slack, and produces content across YouTube, LinkedIn, and X through The Workflows newsletter.
Webinar: We Run GTM on Tools We Built Ourselves by Lovable